Welcome to Aryze
As you step into Aryze's newly sculpted landscape, envision entering a world where limitless possibilities await.
Introducing Aryze: Your Path to Evolution
Aryze emerges as the vibrant culmination of La Trobe’s illustrious legacy, signifying not merely a rebrand but the dawn of a new era in our organizational journey. We’ve skilfully blended the essence of our heritage with a fresh perspective to unveil a company committed to setting unparalleled standards in product excellence and pioneering transformation. More than being providers of products, we deliver manufacturing excellence and provide unmatched distribution services, driven by the desire to be your partner in the pursuit of success.
Why Aryze Matters
Why embark on this transformation? Because change is the heartbeat of progress. Aryze represents more than just a shift in our organization; it symbolizes our unwavering dedication to perpetual growth and pushing boundaries.
The Aryze Legacy
Our legacy, deeply rooted in the trusted relationships and market leadership forged by La Trobe, serves as the foundation of Aryze. Our constant adherence to core values—Believe, Oneness, Exponential Thinking, Excellence, and Passion—transcends mere words; they are the guiding principles that weave the fabric of our company. Each value signifies a promise, a commitment to our clients, stakeholders, and our internal teams.
As leaders in our field, our unwavering commitment is to deliver exceptional services and products that seamlessly align with your exacting standards.
Aryze
Guided by our fundamental value, 'Believe,' Aryze transcends being merely a brand in the FMCG world; it's a transformative life philosophy that calls upon you to rise and realize your untapped potential.
Life at its best
Together, we'll transcend boundaries and redefine possibilities.
From Legacy to Aryze: A Story of Renewal
The Evolution – Our Story
La Trobe was more than just a name; it embodied a legacy that laid the foundation for our current journey. For years, we thrived under the La Trobe banner, setting industry standards and pioneering change. However, as every successful venture evolves, there comes a moment when growth becomes not just an option but a necessity. This is where Aryze was born.
Aryze signifies more than a simple rebranding; it represents a profound transformation. It encapsulates the essence of what made La Trobe exceptional while embracing new horizons and fresh possibilities—a seamless fusion of tradition and innovation.
Our transition from La Trobe to Aryze is not a sudden departure from our history; it’s an evolution guided by our enduring commitment to adapt to global trends, meet evolving customer needs, and uphold our cherished values. Aryze is dedicated to providing our customers with choices and alternatives that enhance their quality of life, allowing them to experience “life at its best.”
Aryze : Milestones on a Journey to Excellence
Milestones
The Beginning
We started our operations in a small house in Curepipe with only one re-packing unit for milk powder and soon launch Snowy which became over the next couple of years one of the leading brands on the market
Moved to Riche-Terre
We shifted to Riche Terre with a bigger surface area of 10ft2 and a new milk packing and custard production unit. We added more Trading brands to our basket
Krusty Launching
First company over the Indian Ocean to produce Children’s breakfast cereals under the brand Krusty. Obtained the exclusive distribution of various renowned brands such as Costa d’Oro and Munchy’s.
State of the Art Factory
We shifted to Riche Terre with a bigger surface area of 10ft2 and a new milk packing and custard production unit. We added more Trading brands to our basket
Successful Launch of Indian Star
One of La Trobe’s main brands and one of the first premium rice to be marketed in Mauritius.
First Pina Colada Made in Moris
We relocated to St-Pierre. Nature’s Juice was rebranded and a range of delectable cocktails made available to Mauritians. The very first Pina Colada of Made in Moris.
200ml Line & Ice Tea
Invested in the development of our 200ml line and launched 7 flavours of Ice Teas under the brand Nature’s Juice.
Consolidating
New Office infrastructure at QG
Year of Resilience
During the pandemic we maintained our activities and worked even harder with the supply of food packs to NGO and delivery to Mauritians directly to their homes.
Adding to the Range
New flavours of Nature’s Juice: Grapefruit and Grape 100%
Celebrating 20 Years
Snowy and La Trobe celebrated 20 years of commitment for caring for our community.
Developing New Markets
Developing the Export Markets; Nature’s Juice and Snowy UHT in Mayotte
Moving Healthier Line of Product
Launching of Natrue – Plant based Milk and Abonett Crackerbreads
Further Additions to the Range
Launching of Natrue – Plant based Launching of Nature’s Juice Pineapple, a major hit in our portfolio
Wellnes Program
In line with the SDG goal 3: Ensure healthy lives and promote well-being for all employees.
Aryze – Life at its best
Our People
Lawrence Wong
CEO
Hugo Lucette
Factory Manager
Pascale Arayou
Commercial Director
Ajoumal Nobee
Finance & Administrative Manager
Magalie Lo Hun
Business Development Manager
Michael Marie
COO
Avinash Seedoo
HR Executive
Chloe Lai
Communication Manager
